Power + Presence + Position with Eleanor Beaton

Have you ever heard the phrase, “Revenue is vanity and profit is sanity”? The idea is that it’s not how much money you make, it’s actually how much of it you keep. There are plenty of 7-figure earners out there, but not all of them are wealthy. Some are actually broke.

I would love for you to both make and keep a ton of money because doing so brings so much peace of mind and freedom. To help you understand how to build a business that results in you being wealthy and not broke, I’ve invited the Queen of Money herself onto the show today.

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Jackie Porter is an entrepreneur, author, media commentator and financial expert who helps women entrepreneurs like us make money, keep money, and avoid becoming broke millionaires. Women entrepreneurs don’t have the same opportunities as male entrepreneurs to build wealth, and Jackie is passionate about changing that. 

In today’s episode, Jackie and I discuss the differences between closing sales in your business and having something to show for it. We talk about the importance of women increasing their financial literacy and some ways you can do that, as well as her advice for managing your money and building wealth. To get the cash, influence, and autonomy we all want, we need to learn more about our money and start nurturing positive relationships with it.

Today on the Power + Presence + Position Podcast:

• What a broke millionaire is and the reasons some entrepreneurs become them.
• How it’s more expensive to be a woman than a man.
• How patriarchal judgement holds women back from learning about their money.
• Where Jackie’s passion for the economic empowerment of women comes from.
• What the Rule of 72 is and how to use it.
• Some simple practices to build a positive relationship with money.
• How to find the right accountant to advise you on building wealth.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• Learn more how to build a seven-figure foundation in The Incubator.
• If you know you have a message to share but you struggle to share it well, my upcoming workshop Ridiculously Bold, Astoundingly Brazen: How to Command Cash with an Impossible to Copy Marketing Voice is for you. This fun, irreverent, practical, live 90 minute workshop is happening later this month, so click here to sign up.
• Jackie Porter Website | LinkedIn
• The Sex and the City Quiz
• EP437: Growth Versus Scaling and Why It Matter

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Your business doesn’t exist in a vacuum. You’re part of a global supply chain with the team members you employ, the contractors you hire, and the customers from other countries who buy from you. Then there’s the money you take out of your business and spend in your local economy. 

As a business owner, you are part of a big global money tapestry called the economy. And learning about that tapestry can help you make better business decisions. Unfortunately, most mainstream economic discussions cater to men and male business owners, leaving women entrepreneurs out.

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I have two brilliant guests on the podcast today who share my passion for helping women feel confident joining the conversation around global economics and money. Katrine Marcal is an economist and author, and Linda Davies is a former investment banker turned author. Both have incredibly useful insights on how the world economy has shifted over the last 18 months and how it will continue to shape our businesses over the next two years.

Listen in today to hear my conversation with Katrine and Linda all about the global economy, women’s presence and participation, and how you can feel confident entering the discussion. Discover why it feels so uncomfortable approaching the topic of economics and why your voice matters. We’re sharing how you can start learning about economics today and how doing so will tremendously benefit your business.

Today on the Power + Presence + Position Podcast:

• How women are underserved when it comes to media content about economic issues.
• Why it’s hard to accept women as economic policy makers.
• What inflation is and how it can impact the average female business owner.
• What happens when people start to fear inflation.
• The best way to prepare for inflation and rising interest rates.
• Where to go to learn more about large economic issues.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• Learn more how to build a seven-figure foundation in The Incubator.
• If you know you have a message to share but you struggle to share it well, my upcoming workshop Ridiculously Bold, Astoundingly Brazen: How to Command Cash with an Impossible to Copy Marketing Voice is for you. This fun, irreverent, practical, live 90 minute workshop is happening later this month, so click here to sign up.
• Katrine Marcal Website | Instagram | Twitter
• Linda Davies Website | Facebook | Twitter
• 10 Things Everyone Needs to Know About Money by Linda Davies
• Who Cooked Adam Smith’s Dinner? by Katrine Marcel
• Nest of Vipers by Linda Davies
• Anne Boden’s #MakeMoneyEqual Campaign
• EP433: The Coming “Pent Up Cash” Extravaganza
• Why Women Are Poorer Than Men and What We Can Do About It by Annabelle Williams

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

You have a message to share with your people about who you are and what your business does. But, the idea of showing up on video to share that message paralyzes you. Stepping into the spotlight seems terrifying, and this fear prevents you from sharing your message.

As the CEO of your company, and especially if you’re a company of one, it’s very important to be a spokesperson for your organization and its mission. You might be scared of showing up and being judged, criticized, corrected, or maybe you just don’t like how you look on camera. These reasons for not being visible aren’t serving you and they aren’t helping you be the strong leader your company needs.

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My guest today is an expert on showing up authentically and powerfully online and in front of the camera. Keri Murphy is my dear friend and the CEO and founder of Inspired Living. As an international speaker, media expert, and business mentor, she’s a master at showing entrepreneurs how to show up authentically on camera and how to leverage video in their branding.

In today’s episode, Keri and I discuss the incredible act of courage it is to show up authentically and to share your truth. Keri walks us through her experience with visibility and how she helps entrepreneurs work through their discomfort so they can be the strong, visible leaders their businesses need. From social media to how our comfort changes as we age, Keri and I cover it all in this episode and you do not want to miss it.

Today on the Power + Presence + Position Podcast:

• Keri’s experience of getting comfortable with being seen.
• How our comfort in showing up has evolved as we’ve aged.
• The difference between hustling and unwavering commitment.
• Why you need to be aware of comparison-itis when using social media.
• The two types of influencers on social media and which one you want to be.
• How the more comfortable you are showing up as yourself, the more your business will grow.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• Learn more how to build a seven-figure foundation in The Incubator.
• If you know you have a message to share but you struggle to share it well, my upcoming workshop Ridiculously Bold, Astoundingly Brazen: How to Command Cash with an Impossible to Copy Marketing Voice is for you. This fun, irreverent, practical, live 90 minute workshop is happening later this month, so click here to sign up.
• Keri Murphy Website | Instagram | Podcast | Private Facebook Group
• Inspired Living Podcast: How To Reach More Revenue, Profit And Freedom With Eleanor Beaton

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

I have a question for you. With what your business is currently offering, are you striving to serve your audience or to impress your peers? Meeting your audience where they’re at makes sense, right? So then why is it so hard to do?

I have seen it so many times. We get excited about the success of our business and we begin to overshoot our prospects, overwhelming the audience. Doing this impedes your ability to serve them and ultimately cripples your business growth.

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The truth is that audience choice is a seven figure decision. You need to be careful when selecting your niche and exactly how you want to serve them. Once you make that decision, stick to it. Continue to examine and meet their needs as best you can.

In today’s episode, we talk all about the dangers of overshooting your audience and why it can be mistaken for a business strategy. I talk to you about the results that are possible if you commit to an audience and how you can gain cash, autonomy, and influence through that decision.

Today on the Power + Presence + Position Podcast:

• What overshooting your audience looks like.
• What the motivators for overshooting your audience are.
• How overshooting your audience is a risk.
• What the “professor complex” is.
• Why we shouldn’t get sucked into the mentality of continuous transformation.
• What happens when you don’t commit to a core audience.
• What you get with a Jewel Business.
• How impactful audience choice is.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• Learn more how to build a seven-figure foundation in The Incubator.
• If you’re ready to go from an overworked consultant to CEO with tons of time and money, you have got to join us for our Beyond 1:1 Summit. This 2-day event will teach you exactly how to scale your business beyond you. Click here to join the waitlist!
• Yoga with Adriene
• Bridget Brennan
• Marie Forleo
• Amy Porterfield

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Today, we are exploring disqualify selling. Disqualification is all about drawing clear boundaries around who your brand, company, and offerings are not for. When you do it right, you can catapult your brand to cult status, grow your revenue to heights you’ve never seen, and make the process of closing sales much more elegant and refined. 

At its core, the power of disqualification is the energy of saying no. This complex business tactic requires you to clearly state to your marketplace not only who you are for but also who you are not serving. It is up to you to define your niche market and to make them your focal point.

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Using this method isn’t just a matter of implementing it into your business processes. It’s a mindset change. The disqualification method requires you to have an abundance mindset since it, theoretically, restricts your audience. By taking this action, you cultivate immense loyalty from your people.

I invite you to really consider who you’re spending your marketing dollars focusing on and if those are the people you truly want to serve. Find out how disqualify selling works, why you need to consider it, and how to start implementing it in your business today. If you’re serious about refining your niche and growing your revenue, then this is a method you have to check out.

Today on the Power + Presence + Position Podcast:

• What disqualify selling is.
• The ways you can use disqualification selling.
• How disqualification increases sales and revenue.
• How customer mentality changes when you exclude instead of making a product “for everyone.”
• How to implement disqualify selling.
• Why it is useful for people to self-deselect before they ever reach out to you.
• How to get rid of pricing objections using disqualification selling.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• Learn more how to build a seven-figure foundation in The Incubator.
• If you’re ready to go from an overworked consultant to CEO with tons of time and money, you have got to join us for our Beyond 1:1 Summit. This 2-day event will teach you exactly how to scale your business beyond you. Click here to join the waitlist!
• Lorraine Massey and the Curly Girl Method
• Ep 452: 7 Figure Niching Secrets
• An example of self-deselection in our application system 
• Push It by Salt-N-Pepa

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!