Power + Presence + Position with Eleanor Beaton

Are you happy with your current sales conversion rate? It’s rare that a CEO or founder is happy with theirs, often because there is so much confusion and indecision surrounding their sales. This is something my company specializes in, so I have a lot to share with you today.

There are several reasons why you’re not converting as many sales as you should be, and most of them come down to your business structure and ecosystem. When you combine a premium priced ascension model with an effective ecosystem, you can explode your sales conversion rate.

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The psychology of a freakishly high sales conversion has four parts, and I’m going through each part in detail. I address why your conversion rate isn’t where you want it to be, why you’re spending all your sales consult time on education, and how to stop attracting unqualified buyers. I’m unveiling the core thing you need to do to boost your conversion to freakishly high levels.  

In this episode, I show you why your sales conversion is so low, how to skyrocket your conversion, and the next steps you need to take when the episode ends. This is a very thorough but comprehensive look at sales conversion and how to garner an outrageously high one for your service-based business. Grab your pens and grab your notebooks, class is in session!

Today on the Power + Presence + Position Podcast:

• What a sales conversion rate is.
• How to know if your marketing isn’t clear enough.
• The number one thing you need to do to boost sales conversion.
• Why smart entrepreneurs might still have disorganized marketing.
• How to build offer awareness.
• What a premium-priced ascension model looks like.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator!
• Learn how to build a seven-figure foundation in The Incubator.
• Get your free guide on the 7-figure service business ecosystem here.

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

One of the most powerful shifts you can make as a CEO is to stop asking yourself how, and start asking yourself who. I know so many of you are struggling with time management and are feeling overwhelmed. What if you didn’t have to do everything on your own?

Your ability to find, identify and collaborate with the right people will skyrocket your abilities as an entrepreneur. Part of finding those people is cultivating a killer network of like minded people who can help take your business to new heights- which is what my guest today is known for.

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Ungenita Prevost is the founder of Femme Global 500, a master networker, and one of the graduates of the Power + Presence + Position program. She developed an incredible body of work on the concept of the feminine principles of networking. Ungenita believes that networking should be more feminine, lucrative, and refined, and she helps women CEOs build their networks in an authentic and powerful way.

In the second part of my Feminist Business Credo series, Ungenita and I discuss why so many women entrepreneurs are scared of networking and what they’re missing out on when they don’t try it. Ungenita gives priceless advice for finding collaborators and shares how you can build a billion dollar rolodex just like hers. Find out how to have money making conversations and how to monetize your network from the woman who does it best.

Today on the Power + Presence + Position Podcast:

• Where Ungenita’s skill for networking came from.
• What the Billion Dollar Rolodex is and how it addresses the gender network gap.
• How to monetize your network.
• Why fitting in might not feel safe.
• The hallmarks of powerful communication.
• Why social media follows aren’t where your focus should be.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter!
• Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator!
• Ungenita Prevost Website | LinkedIn | Networking in Stilettos | Billion Dollar Rolodex

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Have you ever noticed how most advice about growing a business is externally oriented? We go out to find new markets; we go out to get feedback. While I still stand with those strategies, I also think that looking outwards is only one part of the equation. 

There is massive value to be found when you do the internal work to grow your business. My guest today has built her business by doing the opposite of what most business advice says and instead, took a deeply personal and internal approach. I find her journey so incredibly inspiring and fascinating, I just knew I needed to have her on the podcast to discuss it.

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Bethany Webster is a feminist author and transformational coach who also happens to be a graduate of The Incubator. She’s known around the world for her work on women’s leadership and development, and her first book Discovering the Inner Mother, shows women entrepreneurs how their “mother wound” impacts their business and personal lives. 

For the first episode in my Feminist Business Credo Series, hear my fabulously insightful conversation with Bethany Webster about how the mother wound within each of us affects our business journeys. Bethany shares her story of building a meaningful, rich business that feeds her creativity while also providing a financial fortress despite her challenging upbringing. We dive into some pretty deep topics like emotional safety and mother-daughter work, and I hope that this conversation will inspire you to consider the internal work you need to do to grow your business.

Today on the Power + Presence + Position Podcast:

• How Bethany learned to lean into the internal places that feel scary.
• Bethany’s evolution as an entrepreneur, writer, and teacher.
• What the mother wound is and its four levels.
• How the mother wound manifests itself.
• What happens when you start telling yourself the truth at the most basic level.
• How shifting her internal reference point also shifted Bethany’s relationship to goal setting.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• Learn how to build a seven-figure foundation in The Incubator.
• Bethany Webster Website | Book | Instagram

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Your email list is one of the most lucrative assets you can build. It doesn’t matter what industry you’re in; it doesn’t matter what you sell. The fortune is in your email list, also known as your database.

Data is a powerful currency in today’s business climate. Many entrepreneurs (wrongly) believe that the key to garnering more data is by getting more names on their list. This might be what you’ve been trying to do for your business, but it’s not the strategy I recommend, and today I will tell you why.

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Adding more and more names to your email list will not help you scale your business. What truly helps you scale is the strength of your relationships with your email list. My colleagues and I have built an incredibly lucrative list full of women who open my emails every week, who tell me when they like or don’t like what they read, and who want to hear about my juicy offers. And they are juicy. 

In this episode, I’m sharing my 3 tips for growing a valuable, lucrative, and highly-qualified email list. You’ll learn how to get rid of email list toxins or people who never open your emails, how to start building relationships with your readers, and the power of becoming an edutainer. I’m not sugarcoating anything this week, or ever, so get ready for a transparent, informative, and impactful look behind the scenes at my email strategy.

Today on the Power + Presence + Position Podcast:

• What email deliverability is and why it matters.
• How I get people to unsubscribe from my list.
• Why transactions are not the same as relationships.
• What edutainment is and how it sustains attention.
• What happens when people read your emails consistently.
• The core intention I want you to consider about your email list.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• EP451: The List Building Power of an Anchor Platform
• EP468: Problem Solving Part 2: How to Take Action Without Getting Depleted
• Lainey Gossip
• Apply to work with us!

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

So many of my entrepreneurial clients and colleagues are struggling with something that I have certainly struggled with in my career as well. Taking action without burning out. Our culture tells us to do, do, do constantly, but this leaves us feeling tired and depleted. 

Last week, I shared how you can leverage the power of the scientific method to create a strong framework for making decisions more effectively as an entrepreneur. Today, in part two of this mini-series on problem solving, I’m showing you my four-step process for taking action without getting depleted.

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It is possible for you to make forward momentum in your business and to hustle intelligently without using up your energy stores. You do not have to lead your team from a place of depletion. 

Listen in today to discover my 4-step process for taking action in your business without depleting your energy. Women entrepreneurs have been bro-influenced for far too long, being told that hustle culture is the best way to move your business forward. I’m sharing why this is this wrong, and the process I created that actually ignites more energy. If you’re tired of being tired, you need this episode.

Today on the Power + Presence + Position Podcast:

• What the scientific method for making effective decisions is.
• The 4 things I do when I’m going to take action.
• How to create an energetic container.
• Some obstacles that might impede your action-taking and how to overcome them.
• How to stop leading from a place of depletion.

Resources Mentioned:

• To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
• EP467: Problem Solving Part 1: How To Solve Any Business Problem
• Hiro Boga
• The Heroine’s Journey by Maureen Murdock

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!