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EP410: How to Reposition a 6-Figure Business with Jess Lorimer

Eleanor Beaton

My grandpa once told me that it is a woman’s prerogative to change her mind. In every scenario and especially in business, you have the power to niche down, do a big scale do-over or reposition whenever you think you need to. Successful leaders and entrepreneurs exercise the right to change their minds. My guest … Continued

EP409: How to Find Your Riches in the Niches

Eleanor Beaton

What impact would it have on your life if you took the best and left the rest? In all areas of your life, how would keeping what’s essential and getting rid of the rest improve it? Real growth comes when you refine your focus and return to what matters. Many of you are wondering how … Continued

EP408: Why You Need to Nail Your Brand Position

Eleanor Beaton

Your brand is more than your products, your services, and even yourself. The most successful businesses take branding a step deeper by uncovering a brand promise. This is your presence in the marketplace and in your Most Valuable Buyers’ lives.  Brands like Apple, BMW, and Geico all have comprehensive, evocative brand promises that lay the … Continued

EP407: My 2020 Hiring Plan

Eleanor Beaton

I love getting a behind-the-scenes look at how other women entrepreneurs are growing their companies. It’s so fascinating to see what steps they’re taking to build their dominions and discover what I can learn from them.  Hiring is one of those behind-the-scenes functions of a business that outsiders don’t get to see. That’s why, today, … Continued

EP406 Results Ahead of Time

Eleanor Beaton

Surprise! Fierce Feminine Leadership here with the real final episode of this podcast before we begin the Power Presence Positioning podcast. This is the final part in my 4-part series all about pivoting and creating the business and life you want. I was going for a walk recently, and I spent the entire thing celebrating … Continued

EP405 The Big Pivot Part 3: Taking Bold Action

Eleanor Beaton

I’ve heard time and time again from so many of you that you’re seeing this time as a positive set up for what’s next. You’re ready to start implementing the changes you’ve decided you want to make and create something new from the ashes. This is called taking bold action and it’s about moving forward … Continued

EP404 The Big Pivot Part 2: Reconnecting with Your Vision

Eleanor Beaton

Have you been feeling connected to your vision lately? I’ve noticed that some of my clients have been seizing the opportunity to focus on their businesses, while others have been feeling disconnected. They don’t know if they want the old normal to be the new normal again. Maybe you don’t know where you want your … Continued

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