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EP272 Why Everything You’ve Learned About Personal Branding is Wrong

Eleanor Beaton

When it comes to personal branding, there is a lot of conventional wisdom, information, and insight floating around the internet. From articles in business magazines and on LinkedIn to professional development workshops, training, and books – there are dozens of “experts” teaching others how to build their personal brand through conventional methods and wisdom. On … Continued

EP271 Athleta CMO Andrea Mallard on Creativity in Business

Eleanor Beaton

Andrea Mallard is the Chief Marketing Officer at Athleta, an ethical apparel brand recognized for their yoga wear and clothing line designed to inspire women and girls to reach their full potential. Andrea received her bachelor’s degree in International Politics and English Literature from Queens University in 1999 and her master’s degree in Media from … Continued

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